Springworks

Lawn Science

web design

Lawn Science offers domestic lawn care treatments and also offers franchise opportunities across the UK.

They had an existing website built of static pages that were diffcult to maintain without technical knowledge and suffered from a poor code structure that made it difficult for search engines to organise their content properly.

I redesigned the website and built it around the Textpattern content management system, which enabled all aspects of the site’s content to be easily updated and maintained. I added a dynamic news section which can be regularly updated to highlight seasonal issues surrounding lawn care.

I also simplified and rationalised the contact form structure to make it much clearer for visitors to be able to contact the company.

I added a sign up form for Lawn Science’s regular email newsletter to their customers and linked this directly into their email newsletter suppliers database, thus automating sign-ups.

I also added extensive live error-checking for all of the forms on the website using jQuery to highlight incorrectly filled out form fields and inject suitable error messages next to the problem fields. This helps visitors successfully complete the forms with the minimum of fuss.

TECHNOLOGIES: XHTML, CSS, jQuery

URL: http://lawnscience.co.uk/

DATE: Sep 2009